/Peter Brew

About Peter Brew

Peter Brew is head of Strategy in Adasa’s Australian office. Peter has travelled widely inspecting and advising on irrigation modernisation in Australia, Spain, Morocco, Egypt, India, China, USA, France, Italy, Chile and Mexico. Peter has spoken and presented at the 2016 Irrigation Australia Conference, the 2015 Spain-Australia Water Forum in Sydney and in 2013 at the XVII National Congress of Irrigation in Mexico. Peter holds an honours degree in Computer Science from the University of Sydney and has held a number of senior executive positions with global technology companies, including Global Sales and Marketing Manager at Rubicon Water, Vice President at US stock market NASDAQ, GEC Marconi and Alcatel.
Head of Strategy in Adasa’s Australian office
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Predictive maintenance in open channels to save costs and increase customer service

In a time when there is pressure to reduce costs, doing routine or scheduled channel maintenance cleaning weeds and silt channels is a costly option. However, deliveries that fail to meet service standards, unplanned reactive maintenance and excess wear and tear on channel walls have even greater costs. Predictive maintenance is now a cost effective [...]

By |November 8th, 2016|Asset Management|
  • Water for analysis

How much data do you collect?

Most rural water businesses spend a lot of money on data collection. Some of it is used for operations and is considered useful only at the time it is collected since it describes the current situation. Some is collected to fulfil reporting obligations, say to the meteorological authorities or environmental protection authorities and is [...]

By |June 13th, 2016|Customer Service, Data Integration & Visualisation|
  • Irrigation_Australia_Conference_Adasa

Adasa presenting at Irrigation Australia Conference

Adasa has been selected to speak at the 2016 Irrigation Australian International Conference to be held in Melbourne between the 24th and 26th of May.  The biennial conference and exhibition is Australasia’s leading irrigation event and approximately 4000+ industry professionals will gather together to get a glimpse of the future of irrigation and issues [...]

By |May 9th, 2016|Customer Service, Data Integration & Visualisation|
  • australian_farmer_rural_water_intelligence

Australian Farmers embrace Big Data

The National Farmers Federation (NFF), Australia’s peak body representing farmers and, more broadly, agriculture across Australia, has begun development of a Digital Agriculture Service, an online platform for farmers which will have news and weather, markets and agribusiness stories and to turn vast quantities of real-time data into high performance farm management – generating [...]

By |April 11th, 2016|Prediction / Forecast, Scheme Operation|
  • Data_Visualisation_and_Discovery

Data Visualisation and Discovery

Perhaps the most famous data visualisation in history concerns water. In 1854, before the germ theory even existed, Dr John Snow created a dot map of cholera deaths in order to discover, visually, the source of the infection – a water pump – and to debunk the miasma theory of bad air. Discovering [...]

By |March 7th, 2016|Data Integration & Visualisation|
  • The value of the data

The Value of Data for Water Authorities

The best-managed water authorities increasingly recognise that information is a critical strategic asset that needs to be managed in order to realise its full potential value. Much research demonstrates the correlation between information management maturity and overall business performance. Indeed, Bill Gates said in his book, Business @ The Speed of Thought, “The most [...]

By |February 8th, 2016|Customer Service, Scheme Operation, Scheme Planning|